Product Lines Defined and How They Help a Business Grow - Investopedia
网页2024年8月7日 · A product line is a group of connected products marketed under a single brand name by the same company. Firms sell multiple product lines under their various brand...
What is Product Line? Definition, Explanation & Examples
网页What is A Product Line? According to Philip Kotler, a product line can be defined as “a group of products that are closely related because they function in a similar manner, and sold to the same customer groups, are marketed through these same types of outlets, fall within given price range.”
What is a product line? Definition and examples
网页A product line is a series of different products that form one group. A product line belongs to one company. A company might have six skincare products and puts them into one group, i.e., one product line.
What are product lines? Types, examples, and strategies
网页2024年4月19日 · A product line is essentially a group of related products under a single brand. This concept serves as a strategic approach to market segmentation by allowing a business to diversify its offerings and enhance customer appeal.
Product Line - Definition, Examples, How They Work
网页A product line is an array of related products. Products under a product line can be related by functionality, target market, price range, or brand. Product line depth refers to the number of products offered under a product line.
What is a Product Line: How It Works, Types, Examples, and More …
网页2024年5月8日 · The meaning of a product line refers to a group of related products offered by a company under the same brand or category. These products typically share similar characteristics, target the same market segment, and fulfill similar needs or purposes.
What is Product Line? Types, Benefits, & Examples - BBANote
网页2023年11月2日 · A product line is a collection of related products marketed under a single brand by a company. These products share similarities in functionality, target audience, distribution channels, and often price range.
Product Line - Vocab, Definition, and Must Know Facts - Fiveable
网页A product line is a group of related products manufactured by a single company that share similar characteristics, target market, or use. This concept is crucial for businesses as it helps streamline marketing strategies and optimize production processes, ultimately enhancing customer satisfaction and brand loyalty.
What Is a Product Line? Overview, Examples & Pricing - Dovetail
网页2023年6月25日 · A product line is a unified category of closely related products sold by one company. It allows companies to sell certain products under separate brand names, even if the products use the same company resources.
What Are Product Lines? Types, Examples, And Strategies
网页2024年8月3日 · A product line refers to a group of closely related products that are marketed under the same brand name and are part of a company’s product mix. Each product within a product line shares similar characteristics, such as functionality, target market, and price points, but can vary in features to meet diverse consumer needs.
- 某些结果已被删除