Global brand development platform Authentic Brands Group (Authentic) has acquired athleticwear brand Champion with plans to ...

As many fans know, the NHL has partnered with Adidas for the past few seasons to produce its on-ice jerseys. However, like so ...

The second-highest tier is the Fanatics Premium, which is similar to the retail jerseys that Adidas offered. In fact, ...

Girls and gays around the world are trolling straight blokes by appropriating a sacred item of stereotypical masculinity: the sports jersey. Touchdown! Score! Dummy-half! Thanks to It girls like ...

In early June, HanesBrands said it had reach an agreement to sell Champion to Authentic Brands Group to Authentic will acquire the Champion brand and business a deal valued at $1.2 billion, with the ...

Authentic Brands Group said it will honor Champion's rich heritage and expand the brand to new markets and categories.

Detroit entered Week 4 with a 2-1 record, including wins over the Los Angeles Rams and the Arizona Cardinals. After going ...

In 2021, when the MLB All-Star Game returned from a pandemic-forced hiatus, it did so with specially designed National League ...

StockX’s sponsorship of the Pistons’ jerseys will lean into both entities' hometown of Detroit with community activations. It ...

The Authentic Pro level is the one at the top, using the exact same “Made in Canada” specifications the jerseys your favorite ...

The mergers and acquisitions (M&A) landscape in the sports industry has remained notably active and attractive to investors, ...