Much like department store chain competitors Macy’s and Dillard’s, JCPenney has been a staple in shopping for over 100 years, tailoring needs to changing fashions and providing an array of ...
Shares of JCPenney are nearly 4% higher in after-hours trading following the release of favorable November same-store sales numbers. The embattled retailer reported comp sales up 10.1% from the ...
As JCPenney attempts a comeback following an ill-fated transition away from big sales events, a move that ended up alienating a lot of customers, connecting to millennial customers via mobile is ...
JCPenney leans on its partnership with Sephora to drive foot traffic to its stores and boost sales, but analysts say the favor is not being reciprocated as these mall-based locations weigh on ...