Discover why and how to build B2B communities that boost brand awareness, customer loyalty, and business growth.

Would you like to boost the effectiveness of your social media marketing while also increasing employee satisfaction and ...

Most people are OK with social media influencers' promoting products—as long as the influencers actually use those products, according to recent research from Influence.co. The report was based on ...

Well, friend, today is International Talk Like a Pirate Day. So shore up your best pirate puns and show them off in your meetings today. Or see how many slightly extended "Arrs" you can work into ...

Explore three effective methods for enhancing post-purchase engagement and improving B2B customer retention and lifetime ...

With the right framing—crafting a story with a message in mind—you can change narratives, highlight key themes, and build a ...

What makes B2B ads effective on LinkedIn? Do the drivers of ad effectiveness change based on campaign goals? To find out, ...

The Marketing Scenario is a practical tool designed to help you make sure that you have a winning marketing strategy to support your brand. You will do a reality check on those dreams of success to ...

You can choose many approaches to market your online business: PPC, online display ads, print ads, workshops, webinars... to name only a few. If you're like the vast majority of online businesses that ...

Consumers prefer to receive marketing messages, special offers, and coupons from brands via email more than any other communication channel, according to a recent report from Message Systems. The ...

The three most listened to podcasts in the United States are The Joe Rogan Experience, Crime Junkie, and The Daily. That's according to a recent report from Edison Research, which was based on 2Q24 ...

B2B buyers say thorough contact information is the content element that best establishes credibility on a vendor website, according to a recent report from KoMarketing and Huff Industrial Marketing.