U.S. poison centers saw a 20% increase in calls related to kids consuming energy drinks. A change that is even more ...

Juice Monster Rio Punch is the new flavor from Monster Energy.

Starbucks are launching their own fruity energy drink in a can, which will be available in stores across the US. It will join ...

Coca-Cola is discontinuing its new Spiced flavor just six months after the soda hit shelves, marking the end of a ...

Celsius’s push comes at a time when drinking habits in young adults are changing. There are still some college students ...

Innocent Drinks has created new packaging for its portfolio of juices and smoothies with rollout complete by February next year. The 'Dude' icon has been redrawn with a custom wordmark and applied ...

That means more market share for seltzers, juices, and yes, energy drinks. While brands like Red Bull, Monster, and 5 Hour Energy have defined the category since the ’90s, many newer energy ...

The Hershey Company has struck a deal with C4 Energy to bring a line-up of protein powders and energy drinks with flavors ...

About Monster Energy Based in Corona, California, Monster Energy is the leading marketer of energy drinks and alternative beverages. Refusing to acknowledge the tradition, Monster Energy supports ...