Paramount/Hasbro's animated film could leg out like “IF,” or it could be abandoned by non-fans like “Furiosa” The post ‘Transformers One’: Sleeper Box Office Hit in the Making or Franchise in Decline?

Beetlejuice Beetlejuice’ Scares off 'Transformers' for Third Week as Box Office No. 1 LOS ANGELES (AP) — It’s a three-peat for “Beetlejuice Beetlejuice.” The Tim Burton legacy sequel to his 1988 horror comedy topped the North American box office charts for the third straight weekend with $26 million in ticket sales,

For the third week in a row, the long awaited "Beetlejuice Beetlejuice" held its top spot at the box office, beating out the animated "Transformers: One."

Optimus Prime and Megatron put up a fight, but in the end, the robots were no match for everyone’s favorite bio-exorcist. After an unusually close box office race, “Beetlejuice Beetlejuice” emerged victorious over newcomer Paramount and Hasbro’s animated “Transformers One” to retain the No.

Reportedly expected to bring in $30 million to $40 million in its first weekend, the animated “Transformers One” grossed just $25 million.