The Public House has launched a new brand positioning for the Mediahuis-owned CarsIreland.ie .

The Marketing Society of Ireland has launched a call for entries to the 2024 Research Excellence Awards which will take place ...

Reach Plc, owner of Belfast Live and the Daily Mirror, has held on to its position as the leading publisher Northern Ireland, ...

The management team at Mindmap, led by Aisling Barry and Patrick Swan, has acquired a majority stake in the business from ...

Pluto the Agency has helped the bakery brand Cuisine de France mark its 35 th anniversary with a new campaign that showcases how the traditional French baked products can take on a new Irish-style ...

The webinar will be hosted by Luke Reaper, CEO, Ipsos B&A and Kieran O’Leary and Davina O’Donoghue, and they will share key ...

Called ‘The Crew’, the campaign portrays the camaraderie, unity, and sense of purpose that define a career in the Air Corps. By capturing the different roles involved in getting an aircraft into the ...

Wolfgang Digital picked up five awards at the Global Search Awards last week, including the Best Global Large Integrated ...

Organised by IAB Ireland’s Digital Audio Council, the webinar will cover a number of topics including best practice creative innovation, opportunities in digital audio for brands and some of the ...

It may have taken some time to take off but now that it is well and truly established, programmatic out-of-home advertising has finally taken off and has become an important consideration for brands ...

With evidence showing us over and over that humour is an effective way to communicate with customers, let’s throw away our shackles of fear associated with humour and instead embrace the benefits that ...

As part of the campaign, Pluto undertook research on the subject in partnership with IAPI. The research revealed a number of ...